Measuring Patient Satisfaction

Although your improvement projects will focus on areas of weakness, make sure you also plan to celebrate your practice's successes. When you conduct a patient-satisfaction survey, chances are you're going to get a lot of positive reinforcement about the many things that you are doing well, and that's valuable information, too. It's important for you and your staff to know that there are many patients with a positive image and good feelings about your office.

DR. EASTERN practices dermatology and dermatologic surgery in Belleville, N.J. To respond to this column, write Dr. Eastern at our editorial offices or e-mail him at sknews@elsevier.com